The Mae represents quintessential downtown living in Colorado Springs: modern, inspired, walkable, and indulgent. The project with The Mae needed the highest of attention to the finest of details, giving the whole environment a consistent and thoughtful experience.
We created outside signage that would invite curiosity and connection to the property. With messaging that created a gravitational appeal, scale that announced a confident presence, and fonts and colors that promoted the brand, the exterior signage shaped a luxurious but approachable first impression.
This project also called for thoughtful interior way-finding. The challenge here was to aid people to find their way through the halls to the amenities without cluttering a modern setting. We created signage, directions, and door numbers in layered and confident materials, with a stand-off to draw attention.
Finally, this special residential atmosphere needed a stand-out design for a divider concealing sight lines to the mailroom. We grabbed hold of this challenge with excitement; we wanted to create something that is surprising, subtle, and with just a touch of decadence. We designed, manufactured, and installed a custom room divider with muted reference to The Mae’s brand, creating a repeating pattern of a geometric and architectural finery.